From the world’s largest carriers to new start-ups, Ascend provides specialist advisory services to successfully compete in today’s global market.
Find out how we can help, step by step.
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Market Research and Analysis

Business Planning

Aircraft Selection and Acquisition

Launch and Operations

Benchmarking and Monitoring


What's the market outlook for passenger and cargo traffic?

How can I compile and validate a robust and sound business plan?

Which aircraft should I operate and where do I find new or used aircraft to buy or lease which meet operational and economic needs?

How can I implement a successful launch strategy and evolve the business?

What market conditions have changed?

Do I need to revise my fleet, network or operations strategy?


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Bespoke Market Research and Sector Analysis

Independent Forecasting

Regulatory Advisory Services

Market Analysis

Competitor Analysis

Commissioned Business Plans

Fleet and Network Advisory Services

Feasibility Studies

Market Commentaries

Aircraft Type Certificates and Air Operator Certificates
Advisory Services

Organisational Structure and Staff Recruitment Advisory Services

Monitoring and Revised



Business Health Checks

Industry Trend Analysis


Stage 1. How we can help:

We can help you analyse the current and future market and understand potential demand with our independent traffic and fleet forecasts. We also advise on domestic and international regulatory frameworks.

Stage 2. How we can help:

Our analysis and plans focus on the key principles, best practice and the opportunities available to manage and grow a new business.

Stage 3. How we can help:

Ascend has a proven track record in helping airlines choose the right aircraft types for the best margins, tailored to suit your network and operating profile and geographical requirements. We advise on the optimal fleet mix by aircraft size, age, region and highlight opportunities and niches in the market.

Stage 4. How we can help:

Ascend advises new start-ups on the commercial financial, technical, legal, political and insurance aspects of airline operations, as well as problem leases and tax regulations. We also help you manage issues surrounding regulatory approvals.

Stage 5. How we can help:

Our team of experts will keep you informed of all the latest market changes and the competitive environment.

Data Solutions

Global Fleet Forecaster to understand global fleet composition and distribution over the next 10 years.

Ascend Online Fleets to analyse competitors' fleet deliveries and plans. 

Values Enquiry Service to understand current and future portfolio valuations.

Ascend Online Fleets to identify potential acquisitions.

Values Enquiry Service to model lease rentals or purchase prices based on current market values.



Ascend Online Fleets to monitor competitors' future fleet and route plans, and assess new start-ups.

Market Commentaries for Ascend's opinion on market performance and outlook.

Portfolio Service to monitor market lease rate and value fluctuations.

Ascend Online Fleets to profile competitors' fleet, utilisation and financial performance.

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